OutfitHelping retailers & consumers CREATE the perfect fit
- UI / UX
Outfit is an app that makes e-commerce feel like a more human experience — for both shoppers and retailers. The platform connects the two through chat and video calls, creating opportunities for shoppers to gain personalized advice and product curation and facilitating retailers to inspire, convert, and retain.
Outfit partnered with us to overhaul their mobile and desktop app. The brief was comprehensive: we needed to redesign and build out both the consumer and retail-facing sides of the app, making each side equally usable, engaging and gorgeous.
We worked closely with the Outfit team to revamp their copy, create clear information hierarchies, and select dynamic imagery to refine the mobile and web app screens.